Casamance, Senegal
Digital skills that serve rural women.
With PFPC, REACT trains women and young people in digital and entrepreneurial skills, right where they live.
- Erasmus+
- 3 countries
- 4 partners
Our partners
Together, they build REACT
Grassroots organisations in Senegal, Spain and Kenya, united for women and young people in rural territories.
Erasmus+ Programme · Cooperation Partnerships
Our approach
From learning to transformation
Learning together. Transforming locally.
- 01
Learn
Digital and entrepreneurial skills adapted to rural realities.
- 02
Share
Every person trained passes on what they have learned.
- 03
Innovate
Solutions designed with and for rural territories.
- 04
Transform
New economic opportunities that are green and inclusive.
What REACT stands for
Cooperation
REACT brings together European and African experiences to jointly develop solutions adapted to rural territories.
REACT · Europe × AfricaCapacity building
The Training of Trainers enables partners and trainers to strengthen their skills so that they can, in turn, share and transfer the knowledge they have acquired.
Transition
Digital transformation and entrepreneurship can help create new economic opportunities in rural territories.
Inclusion
The transition must be inclusive and enable women and young people to become full actors of change.
Knowledge transfer
Training is not an end in itself: every person trained becomes a knowledge-sharing relay in their territory.
3 partner territories
One programme, three territories
From Spain to Senegal to Kenya: REACT unites rural territories to co-build a digital and green future.
25 young people and rural women trained in digital skills and green entrepreneurship, with support for business creation.
Inserta Andalucía
PFPC trains 25 rural women from Casamance in the DigComp framework and sustainable income-generating activities.
PFPC
25 young rural people trained in digital and entrepreneurial skills via a local incubator network in the Lake Victoria region.
Kipepeo Empowerment Program
Innovation Hub Kenya
Field stories
Real lives, real change
Meet the women and young people whose lives REACT is transforming across three continents.
- 03 stories
- 03 countries
- 24 months
Senegal
Fatou Diatta
Digital Entrepreneur · Ziguinchor · 24 years old
“REACT gave me the tools I had been waiting for for years. Today I run my own digital services micro-enterprise.”
- Before
- Sold vegetables at the market with no access to digital tools
- After
- Runs her own digital services micro-enterprise
Kenya
Malik Odhiambo
Agri-entrepreneur · Kisumu · 27 years old
“Digital is now my best working tool on the farm. I sell directly to buyers in the city.”
- Before
- Sold through intermediaries at fixed prices
- After
- Direct sales via WhatsApp Business, income +40%
Spain
Elena Martínez
Agro-tourism · Andalusia · 34 years old
“Thanks to REACT I was able to launch my agro-tourism online. Bookings now come from all across Europe.”
- Before
- Agro-tourism with 0 online presence, 3–4 bookings/month
- After
- Online platform, 15–20 bookings/month from across Europe
Our impact
Numbers that
speak for
themselves.
Each figure represents a transformed life, a strengthened community, a future built in rural Europe and Africa.
See all our results →Young people & women trained
Direct beneficiaries in 3 countries
Engagement rate
Of participants remain active
Micro-enterprises created
In rural areas, Africa and Europe
Partner countries
Senegal · Kenya · Spain
REACT's supportive pace makes all the difference. I go home with new ideas for my farm and the certainty that the future can be built right here.
Take part
Join the movement
Whether you're a young person, a rural organisation or an institutional partner, REACT has a place for you.
REACT Updates
Recently
published
ArticleFatou and the women of Casamance: when digital technology changes a community
In Ziguinchor, Fatou Diatta did not wait for the future. In six months, thanks to REACT, she built an online shop, trained four neighbours and nearly doubled her income.
InterviewElena Rodríguez
The DigComp framework put to the test in the African field
DocumentaryCasamance Connected
Digital technology enters the villages
ArchiveDiploma Ceremony — Phase 1
Simultaneously in all 3 countries
ArticleDigComp in rural areas: adapting the European framework to African realities
DigComp was designed for Europe. REACT shows how this framework adapts — and transforms — when confronted with the realities of Casamance or Kisumu.
InterviewGrace Otieno
Training the trainers: the impact multiplier
DocumentaryMama Digital
Women reinventing rural Kenya's economy
ArticleGreen rural entrepreneurship: myth or reality in Kenya?
In Kisumu, John Odhiambo did not set out to become an "agri-entrepreneur". He just wanted a better price for his vegetables.
ArchiveTraining of Trainers (ToT) — Kisumu
Kisumu, Kenya
InterviewJohn Odhiambo
From the farm to online commerce — my REACT journey
DocumentaryLand and Network
The digital transition of rural Andalusia
InterviewFatou Diallo
Female entrepreneurship in Casamance
ArchiveField Visit — Spanish Partners
Andalusia
ArticleWhy the Training of Trainers (ToT) is REACT's key impact multiplier
Training 75 people is a result. Training 20 trainers who each reach 30 people is a system. Here is why the ToT is the most strategic component of the REACT project.
InterviewAmina Sow
DigComp in rural Africa — challenges and adaptations
ArchiveGreen Entrepreneurship Workshop — Kisumu
Kisumu, Lake Victoria